Amina Aranaz-Alunan, the style icon behind the Aranaz line of bags graduated with honors from Istituto Marangoni in Milan and established her business with a sound social philosophy: Aranaz bags aim to “de-ethnicize the ethnic” with the use of indigenous and eco-friendly materials sourced from the Philippines. Recently, the Rags2Riches Designer Line (RIIR), in partnership with Bounty Fresh Chicken, launched the Aranaz Mercato bag, designed by Amina and produced by the women of Payatas using recycled materials. Apart from being a socially-concious designer, Amina also juggles being a mother of three with teaching—she is one of the co-founders of School of Fashion and the Arts Manila (SoFA Manila) , where she promotes her advocacy on “fashion entrepreneurship” and encourages young individuals to dream big and build their own businesses early on.

Edited and Colored by Paolo Abrihan
Shot by Marco Limjap
Directed by Nicky Daez
Produced by Julo de Guzman

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